Strategy: Your Business Model

Who we are? What we do? How we make money? Who We Are?: Most companies address the who question with their mission and vision statement but many of these miss the mark because they are too focused on the product side of who they are and not on the outcome they strive to achieve. Take a look at the mission statement for Ralph Loren: “Ralph Lauren’s mission is to redefine American style, provide quality products, create worlds and invite people...

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John Wooden's Promises to Himself

Promise yourself that you will talk health, happiness, and prosperity as often as possible. Promise yourself to make all your friends know there is something in them that is special that you value. Promise to think only of the best, to work only for the best and to expect only the best in yourself and others. Promise to be just as enthusiastic about the success of others as you are about your own. Promise yourself to be so strong that...

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Just Do It

Sales grew and Nike became the preeminent athletic shoe company around the world. What I like about the slogan however is how it emphasizes resolve in getting things done. For many of us we know what it is we have to do…lose weight, write an article, call that customer you need to talk to, attend a lecture… but somehow we are not able to get it done. You might call it the classic battle between execution and resolution. We know...

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